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Home and decor · Case study

Home decor store redesigns its site and grows sales 94%

Faster pages, a cleaner product flow and category pages built for search.

Client
Kalpa
Industry
Home and decor
Scope
Website + SEO
Duration
9 weeks

The challenge

Kalpa's site took six seconds to load on mobile and its 400 products had thin, duplicated descriptions that never ranked.

What we did

  • Rebuilt the theme for speed and a shorter checkout
  • Rewrote category and product pages for the searches people use
  • Fixed technical errors and added structured data

The results

  • Online sales up 94%
  • Mobile load time down from 6s to under 2s
  • Organic traffic up 160%
By The Numbers

+94% online sales in 9 weeks

+94%online sales
2.1xconversion rate
<2smobile load time
+160%organic traffic
★★★★★Our best sellers finally got the pages and traffic they deserved.
TRTania Rahman
Owner, Kalpa